• A joint digital marketing program from CALIBA, MPIBA, and PNBA.
• Promotional e-blast direct to 300,000+ indie bookstore customers across the entire western United States
• E-blast directs customers to their favorite indie store’s Great Summer Reading Guide (GSRG) web page, featuring the full GSRG collection for the entire summer!
• Summer Reading Guide web pages feature “More Info” and “Buy Now” buttons for every title.
• Extensive consumer facing social media outreach by bookstores and associations.
• Extremely cost effective, just a fraction of a penny per impression.
• The program is a completely free, turnkey marketing opportunity for indie bookstores.

2022 Pricing:

Banner Ad Options:

• Promotional Email Banner Ad
     Exclusive! Featured in the Great Summer Reading Guide eblast announcement hitting 300,000+ customer inboxes: $2000

• Summer Reading Guide Web Page Ad
     Limited availability! Ads featured on the store branded Summer Reading Guide Web Page above genre section dividers: $1750
         (A finished, web-ready 600 x 150 banner ad is required.)

Branded Web Page Title Feature Options:

• Top of the Stack
     Limited availability! Includes larger cover image and 40 words of copy: $1500

• Face Out
     Includes cover image and 25 words of copy: $1200


AD SALES DEADLINE:  Friday, June 3, 2022

PUBLICATION DATE:   Sunday, June 26 – live for the entire summer!

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