- A joint digital marketing program from CALIBA, MPIBA, and PNBA.
- Promotional e-blast direct to 300,000+ indie bookstore customers across the entire western United States
- E-blast directs customers to their favorite indie store’s Great Summer Reading Guide (GSRG) web page, featuring the full GSRG collection for the entire summer!
- Summer Reading Guide web pages feature “More Info” and “Buy Now” buttons for every title.
- Extensive consumer facing social media outreach by bookstores and associations.
- Extremely cost effective, just a fraction of a penny per impression.
- The program is a completely free, turnkey marketing opportunity for indie bookstores.
Banner Ad Options:
• Promotional Email Banner Ad
Exclusive! Featured in the Great Summer Reading Guide eblast announcement hitting 300,000+ customer inboxes: $2000
• Summer Reading Guide Web Page Ad
Limited availability! Ads featured on the store branded Summer Reading Guide Web Page above genre section dividers: $1750
(A finished, web-ready 600 x 150 banner ad is required.)
Branded Web Page Title Feature Options:
• Top of the Stack
Limited availability! Includes larger cover image and 40 words of copy: $1500
• Face Out
Includes cover image and 25 words of copy: $1200
AD SALES DEADLINE: Friday, June 3, 2022
PUBLICATION DATE: Sunday, June 26 – live for the entire summer!