Summer Reading for the Win
Reach 400,000+ Independent Bookstore Customers
AD SALES OPEN:MONDAY, MARCH 4, 2024 AD SALES DEADLINE: FRIDAY, MAY 17, 2024
PROMO EMAIL SEND DATE #1: SUNDAY, JUNE 9, 2024 PROMO EMAIL SEND DATE #2: SUNDAY, JULY 14, 2024
Shopping Pages featuring ALL of the titles Live for the entire summer!
• The Great Summer Reading Guide is a completely free, turn-key marketing opportunity for indie bookstores.
• Two promotional emails sent direct to 400,000+ indie bookstore customers across 17 western, mid-western, and pacific northwestern states.
• Each email will showcase six Top of the Stacks books for summer reading, linked directly to bookstore branded Great Summer Reading
• Guide Shopping Pages filled with the entire selection of titles – which will be live all summer long.
• Great Summer Reading Guide store branded Shopping Pages will include “MORE INFO” and “BUY NOW” buttons for every title.
• Participating bookstores will have access to branded Great Summer Reading Guide marketing assets.
• Shopping Page URLs and all of the titles will be promoted throughout the summer by bookstores via websites, emails and social media.
• NEW PRICING FOR 2024! EXTREMELY COST EFFECTIVE CONSUMER ADVERTISING, JUST A FRACTION OF A PENNY PER IMPRESSION.
• The Great Summer Reading Guide is a completely free, turn-key marketing opportunity for indie bookstores.
• Two promotional emails sent direct to 400,000+ indie bookstore customers across 17 western, mid-western, and pacific northwestern states.
• Each email will showcase six Top of the Stacks books for summer reading, linked directly to bookstore branded Great Summer Reading
• Guide Shopping Pages filled with the entire selection of titles – which will be live all summer long.
• Great Summer Reading Guide store branded Shopping Pages will include “MORE INFO” and “BUY NOW” buttons for every title.
• Participating bookstores will have access to branded Great Summer Reading Guide marketing assets.
• Shopping Page URLs and all of the titles will be promoted throughout the summer by bookstores via websites, emails and social media.
• NEW PRICING FOR 2024! EXTREMELY COST EFFECTIVE CONSUMER ADVERTISING, JUST A FRACTION OF A PENNY PER IMPRESSION.
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PICK YOUR SPOT
PROMOTIONAL BANNER ADS • One vertical, two horizontal available on Shopping Pages. • Featured banner ad, created by advertiser, with link to “Buy Now” on Great Summer Read Guide store branded Shopping Pages. • $1500/BANNER TOP OF THE STACK TITLE ADS • 12 spots available (6 per promo email). • Cover image with link featured on one Great Summer Reading Guide promotional email sent to 400,000+ customers with link to store branded Shopping Pages. • Cover image with links for “More Info” and “Buy Now” on 85+ store branded Shopping Pages. • $900/TITLE FACE OUT TITLE ADS • Cover image with links for “More Info” and “Buy Now” on 85+ store branded Great Summer Reading Guide Shopping Pages. • Shopping Page URL is linked to from two summertime promo emails going to 400,000+ customers each. • Summer Reading Guide URLs also promoted heavily via social media, store newsletters and websites, and PNBA and MPIBA consumer facing outreach. • $450/TITLE |
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