Give Books Catalog eNewletters & eCommerce Integration
Catalog titles will be arranged across five digital newsletters to be disseminated to your store lists in November and early December. Newsletters will feature your store header integrated with the theme art, cover images, and book descriptions from the physical catalog. All titles link to the full catalog layout, integrated with your store’s e-commerce function. Newsletter customers will be prompted to return to the digital content five times over five weeks, each time with a fresh selection from the catalog. Customers who visit your website, receive your newsletter, and interact with your social media presence can also be directed to your digital catalog spread.
Our newsletter management partners at Shelf Awareness will secure your list in a dedicated application and automatically send each catalog volume for you, using advanced email newsletter practices. Your list stays locked unless The Shelf is sending your store-branded holiday catalog newsletters to your customers and directing them only to learn more and purchase via your specific e-commerce integrated full Give Books catalog.
Once you've ordered your print quantity from PNBA,set up your digital campaign by uploading your logo and contact list (or simply authorizing your participation should Shelf possess those assets from additional Shelf sponsored campaigns). Please contact The Shelf if you have any questions regarding the sales-boosting digital Give Books campaign.
Our newsletter management partners at Shelf Awareness will secure your list in a dedicated application and automatically send each catalog volume for you, using advanced email newsletter practices. Your list stays locked unless The Shelf is sending your store-branded holiday catalog newsletters to your customers and directing them only to learn more and purchase via your specific e-commerce integrated full Give Books catalog.
Once you've ordered your print quantity from PNBA,set up your digital campaign by uploading your logo and contact list (or simply authorizing your participation should Shelf possess those assets from additional Shelf sponsored campaigns). Please contact The Shelf if you have any questions regarding the sales-boosting digital Give Books campaign.