Give Books Holiday Catalog Campaign
Give Books: The Holiday Season's Best of the Independent Northwest
850,000 24-page, full-color catalogs
125,000 digital newsletter subscribers
• All physical and digital Give Books catalogs are focus-distributed to local customer bases by approx. 90 participating PNBA member stores.
We dump no generic content on the market!
• A digital version of the Give Books catalog will be featured and e-commerce integrated on PNBA store sites as well as on on PNBA's consumer-focused NWBookLovers.org.
• Digital and in-store Give Books promotional materials are provided to participating stores.
• Books featured in the Give Books holiday catalog campaign will be displayed at the Give Books showcase booth at the PNBA fall Tradeshow.
The Give Books catalog is contracted and curated directly by PNBA, specifically for success in NW indie bookstores.
Print-quality cover images and print-ready copy (25 words for standard ads, 50 words for cover spots and double features) are due by ad placement deadline, July 29. PNBA may edit copy for clarity or word count. Email materials or link to brian@pnba.org.
As soon as possible, please send two copies of each book--one for production fact-checking and one for tradeshow display--to the address at the bottom of this page. Tradeshow display copies for the showcase booth must be received by Sept. 14. Reps may also deliver copies to the show floor.
Catalog ad placement payment is due 30 days from invoice
As soon as possible, please send two copies of each book--one for production fact-checking and one for tradeshow display--to the address at the bottom of this page. Tradeshow display copies for the showcase booth must be received by Sept. 14. Reps may also deliver copies to the show floor.
Catalog ad placement payment is due 30 days from invoice
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AD TYPES AND RATES:
(Includes placement in physical catalog, Give Books e-newsletter, and e-commerce store pages!) Standard (2" cover, specs, 25 words) National, $2,500 *Regional, $1,800 Standard "Re-Release" (published Jan - June 2022) National, $2,200 *Regional, $1,600 Double Feature (two covers, specs, 50 words—-titles must share author, series, or theme) National, $3,800 *Regional, $2,700 Custom (multiple titles, extra art or copy) TBD (Contact Brian) Front Cover (front cover print catalog, top "marquee" feature in digital newsletter, 50 word blurb. Priority given to regionally-focused titles) National, $3,600 *Regional, $2,800 Back Cover (gallery for a 3-4 title feature, imprint branding) $4,800 |
DIGITAL ADDITIONS AND UPGRADES:
Newsletter Marquee (Boost your catalog title with a 4x size cover--one per issue--atop one of the five Give Books newsletters. 125,000 recipients) $400 Newsletter Window Display (Boost your catalog title with a 2x size cover--two per issue--directly below the Marquee atop one of the five Give Books newsletters. 125,000 recipients) $250 Newsletter Banner (600 x 150 above the fold ad featuring single title in one of the five Give Books newsletters. Ad is repeated on catalog landing page with store e-commerce link. This ad is available as a display upgrade or for a title not appearing in the physical Give Books catalog) $500 as an upgrade. $600 as digital-only. |
*Regional Rate is generally extended to independent presses in PNBA’s member region: AK, ID, OR, MT, WA and BC.
Contact Brian regarding qualification.
Contact Brian regarding qualification.
TERMS:
Proposed titles must be available to ship to stores by November 1. Please notify PNBA ASAP if your title is canceled or delayed. No change in ad presentation can be guaranteed after September 7. Payment for contracted space is due 30 days from invoice date.
PNBA reserves the right to reject any proposed title.
Proposed titles must be available to ship to stores by November 1. Please notify PNBA ASAP if your title is canceled or delayed. No change in ad presentation can be guaranteed after September 7. Payment for contracted space is due 30 days from invoice date.
PNBA reserves the right to reject any proposed title.