PNBA
Board of Directors
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PNBA Board of Directors |
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Dear PNBA Members: These past few years have been tough for everyone in the book industry. Independent booksellers have faced increased challenges from online retailers, electronic books and difficulty in acquiring capital. With some education, flexibility and good old fashioned elbow-grease we are riding out these times for good or bad. The PNBA has faced its own set of challenges. The board spent a great deal of time over the last year evaluating every expenditure. We agreed that the Leafing Out program was not generating enough sales for our member stores to warrant the expense of printing this spring catalog. We have moved to only organizing a fall trade show. We agreed that for 2010, we would not host a traditional Book Awards ceremony as we have the last two years. Instead, we are concentrating on what works well, and developing some new ideas. The Holiday Catalog continues to be a huge success in driving people (many of them for the first time!) into our stores during that crucial fourth quarter. Participating stores know that this little printed wonder is a fabulous marketing tool at a very reasonable price (free!). The Northwest Booklovers website, to be released later this year, is one of the very promising results of some brainstorming by the PNBA staff. Offering content that supports our member stores, the Northwest Booklovers site will be a public site that will direct customers to store's own websites. Listing events, author interviews, videos, book reviews and store information, this site will be a clearinghouse of information for our best customers, and will attract new people to our great independent stores. PNBA has worked to broaden our membership by adding librarians to the mix. Many stores and libraries work in conjunction to develop successful author events, promote community-wide reading groups and generally encourage reading. The Board is always interested in hearing from PNBA members. Please do not hesitate to contact me or another board member. We take each and every inquiry seriously. Some of the best ideas come from member stores! Sincerely, Sylla McClellan, PNBA President |
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Inklings Bookshop 5629 Summitview Ave.. Yakima, WA 98908 T: 509-965-5830 F: 509-965-5846 sue@inklingsbookshop.com |
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